Data
Mining
and
Machine
Learning
Lab
Data
Mining
and
Machine
Learning
Lab
Beyond Crowdsourcing for HADR
Huan Liu,
Shamanth Kumar
and
Huiji Gao
Data
Mining
and
Machine
Learning
Lab
Data
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and
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Learning
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Outline
‒
Motivation
–
Crowdsourcing for Disaster Relief
–
Inadequacies of Current Crowdsourcing Systems
–
Our Methodology
–
Demonstration
Data
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and
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Data
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Motivation
•
Catastrophic Disasters:
Haiti earthquake/cholera.
Middle–east revolutions.
Japanese tsunami and earthquake.
•
Social media for disaster relief:
Revolutionize the role of media
Information disseminator
Communication tool
Data
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and
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Learning
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Data
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and
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Learning
Lab
•
Crowdsourcing leverages participatory social media
services and tools to collect information
•
Crowdsourcing allows capable crowds to participate in
various HADR tasks.
•
Crowdsourcing integrated with crisis map has become a
powerful tool in humanitarian assistance and disaster
relief (HADR).
Social Media for Crowdsourcing
Data
Mining
and
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Data
Mining
and
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Applications of Social Media & Crowdsourcing
for Disaster Relief
•
Uses for Individuals
–
Find missing people
–
Early warning of disasters
–
Get information on relief work progress
–
Find location of shelters & medical resources
–
Get in touch with officials and relief workers (more ways to ask for
help)
•
Uses for Agencies
–
Get situational awareness first hand from citizen reporters
–
Coordination platform
–
Send updates on progress of relief work
–
Discredit rumors
–
Obtain public feedback
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Data
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Inadequacies of Current Crowdsourcing Systems
•
I
n
f
o
r
m
a
t
i
o
n
i
s
h
i
d
d
e
n
i
n
m
a
s
s
i
v
e
a
n
d
n
o
i
s
y
d
a
t
a
–
N
u
m
e
r
o
u
s
s
o
c
i
a
l
m
e
d
i
a
s
o
u
r
c
e
s
–
U
n
f
i
l
t
e
r
e
d
i
n
f
o
r
m
a
t
i
o
n
c
a
n
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h
a
r
d
t
o
i
n
t
e
r
p
r
e
t
–
T
o
o
m
a
n
y
m
e
s
s
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g
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a
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i
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c
i
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o
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m
a
k
i
n
g
•
L
a
c
k
o
f
a
c
o
m
m
o
n
c
o
o
r
d
i
n
a
t
i
o
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m
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h
a
n
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–
D
i
f
f
e
r
e
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f
o
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u
s
a
n
d
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a
p
a
b
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i
t
i
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f
H
A
D
R
a
g
e
n
c
i
e
s
–
H
a
r
d
t
o
o
p
t
i
m
i
z
e
r
e
s
o
u
r
c
e
a
l
l
o
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o
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a
n
d
d
i
s
t
r
i
b
u
t
i
o
n
Data
Mining
and
Machine
Learning
Lab
Data
Mining
and
Machine
Learning
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How We Can Help
•
Building crowdsourcing systems to aid in event analysis
–
Automate data collection & data storage for event analysis
–
Preprocessing and summarize collected data for quick interpretation
–
Visualize crowdsourced data
•
Building a coordination system for better collaboration
–
Coordination mechanism designed for disaster relief
–
Intelligent crisis map view to facilitate the response
–
Enhancing communications among agencies
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and
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Learning
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Data
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Learning
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Our tools
ACT
BlogTrackers TweetTrackers
Crowdsourced information
Feedback information source
Situational awareness
Post event analysis
Crowdsourced information
Situational awareness
Near real time information
aggregation
Post event analysis
Crowdsourced information
Groupsourced information
Multi-layer requests view
Inter agency coordination
Data
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Data
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ACT
(ASU Coordination Tracker)
Four Modules
•
Request Collection
-Crowdsourcing
-Groupsourcing
•
Response
•
Coordination
•
Statistics
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and
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Data
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BlogTrackers
Three modules
•
Data Collection
•
Crowdsourcing
•
Analysis Module
•
Visualization
Data
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and
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Data
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TweetTrackers
Three modules
•
Data Collection
–
Crowdsourcing
•
Analysis
•
Visualization
Data
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and
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Data
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Acknowledgments
•
DMML members, in particular, Geoff Barbier,
Fred Morstatter, and Patrick Mcinerney.
•
This work benefits from the ONR’s vision on
Social Computing, Digital Revolution, and
HA/DR.
Office
of
Naval
Research
Office
of
Naval
Research