Real Communication
2nd Edition
Dan O’Hair | Mary Wiemann
©2012 Bedford/St. Martin’s
ISBN-10: 0-312-64420-5
ISBN-13: 978-0-312-64420-8
Real Communication with
Mass Communication 2nd Edition
ISBN-10: 0-312-60577-3
ISBN-13: 978-0-312-60577-3
Real Communication, 2nd Edition
ISBN-10: 0-312-64420-5 | ISBN-13: 978-0-312-64420-8
Real Communication with MassCommunication, 2nd Edition
ISBN-10: 0-312-60577-3 | ISBN-13: 978-0-312-60577-3
CourseSmart e-Book:downloadable e-Book accessible on acomputer or via app on the iPad, iPhone,iPod Touch, Android devices, Kindle Fire,Nook Color, or Nook Tablet
Print book
e-Books (1/2 the cost of the print book)
WHAT TO BUY
WHAT TO BUY
Required Text
Required Text
Available Formats
Available Formats
Bedford e-Book: web-based e-Book only accessible on a computer
Paper text
Loose-leaf
WHERE TO BUY IT
WHERE TO BUY IT
From Publisher
From Publisher
Campus Bookstore
Campus Bookstore
WHY YOU NEED IT
WHY YOU NEED IT
You will have assignedhomework and we will testfrom material found in thisbook.
This book includes
Coverage of communication conceptsand how to apply them
Engaging, lively examples from youreveryday experience
Connections among interpersonalcommunication, groupcommunication, and public speaking
Study and self-assessment tools
1. It is requiredfor this course.
1. It is requiredfor this course.
2. It will help you get abetter grade. Period.
2. It will help you get abetter grade. Period.
How to use this book:
Opening & Closing Vignettes
How to use this book:
Opening & Closing Vignettes
Attention-grabbing openingand closing vignettes showyou how the principles andtheories you’ve learned applyto the opening example.
How to use this book:
Critical Thinking Boxes
How to use this book:
Critical Thinking Boxes
Critical thinking boxes
on ethics, culture, andtechnology offer you theopportunity to thinkcritically about these topics.
How to use this book:
Real Communicator & What About You? Boxes
How to use this book:
Real Communicator & What About You? Boxes
Real Communicator boxeshighlight how real peopleimproved their lives by applyingcommunication concepts.
What About You? self-assessments and marginal AndYou? questions prompt you toassess your own communicationin light of research.
How to use this book:
CONNECT feature
How to use this book:
CONNECT feature
The CONNECT feature showsyou how concepts work andapply across interpersonal,small group, and publicspeaking contexts.
How to use this book:
Real Reference Study Tool
How to use this book:
Real Reference Study Tool
The Real Reference is the bestplace to go for an overview ofthe chapter’s key concepts andterms.
Using it will help you study foryour exams!
Get access to free
online study tools
Get access to free
online study tools
•Chapter quizzes
•Chapter outlines
•Sample speeches
•Research anddocumentationtools
•And more!
bedfordstmartins.com/realcomm
bedfordstmartins.com/realcomm
Hover yourmouse over“REGISTER” andclick “I am aStudent”
Enter your e-mail address
Enter your e-mail address
When you’re done,click “Register”
Create your account
Create your account
Get access to PREMIUM
online study tools
Get access to PREMIUM
online study tools
SUCH AS…
•VideoCentral: HumanCommunication
•e-Book
1. Log in first.
2. Locate the “Unlock Premium Resources” box.
Either enterthe accesscode youreceived fromthe bookstoreor purchasedirectly fromthe Web site
Either enterthe accesscode youreceived fromthe bookstoreor purchasedirectly fromthe Web site
Unlocking premium study tools…
Unlocking premium study tools…
Enter theactivation codeprinted on youraccess card andclick “Go.”
Alert! Do not throwaway your accesscard until you’reregistered!
If you have an access code…
If you have an access code…
If you want to purchase directly…
If you want to purchase directly…
1. Click “PurchaseAccess Online”
2. Choose yourresources andclick “Add tocart”
3. Click “Check OutNow”
The resources you’veunlocked will now appearon the home page—click“Go” to access them
UNLOCKED RESOURCES
UNLOCKED RESOURCES
USING THE E-BOOK
USING THE E-BOOK
table ofcontents
table ofcontents
search
search
bookmark &highlight
bookmark &highlight
USING VIDEOCENTRAL: HUMAN COMM.
USING VIDEOCENTRAL: HUMAN COMM.
browsevideos
browsevideos
filter by type
filter by type
Your first step should always be to call Tech Support.
Tech Support will be able to address any issues you might havewith registration, etc.
If you need help from me for any technical issue, I will not be ableto help you unless you first have a ticket number that you havereceived from Tech Support.
Tech Support 1-800-936-6899
Tech Support 1-800-936-6899
NEED HELP?
NEED HELP?