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Health Systems Supportfor Breastfeeding:Successes, challenges andopportunities
Lesley Bamford
Child and Youth Health Directorate
National Department of Health
August 2011
WHO Recommendation
“As a global public healthrecommendation, infants shouldbe exclusively breastfed for thefirst six months of life to achieveoptimal growth, development andhealth. Thereafter, to meet theirevolving nutritional requirements,infants should receive nutritionallyadequate and safe complementaryfoods while breastfeedingcontinues for up to two years ofage or beyond.”
SA Infant and Young Child Feeding Policy
Exclusive breastfeeding should bepractised during the first sixmonths of life, and breastfeedingshould continue up to two years ofage or beyond.
Calls for comprehensive supportfor breastfeeding
Individual rather than a publichealth approach to feedingchoices for HIV positive mothers(includes provision of replacementfeeds)
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Key Actions
Clear national commitment to protecting andpromoting breastfeeding
Social mobilization to support breastfeeding asa social norm
Create an enabling environment
Ensure maternity protection for all mothers
Regulate marketing of breastmilk substitutes
Practical, sustained support for mothers toinitiate and sustaining breastfeeding
Develop systems to better understand and tomonitor and evaluate breastfeeding practices
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Package of breastfeeding support
During pregnancy: good nutrition (includingmicronutrient supplementation), counsellingon exclusive breastfeeding
During labour: physical, emotional,informational support reduce medicalinterventions that make the baby drowsy andless likely to initiate breastfeeding
The right breastfeeding support
at the right time to
the right group
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Immediately after birth:
Early breastfeeding  - one hour, colostrum,constant skin-to-skin contact
Assistance with good attachment and positioning
Prompt treatment of breast conditions
Continuation of breastfeeding when mother orinfant is ill
Extra support for feeding vulnerable newborns(HIV exposed, LBW infants, teenage mothers)
The right breastfeeding support
at the right time to
the right group
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Postnatal period
Counselling on frequent and exclusivebreastfeeding
Observation for correct positioning andattachment
Resolving breastfeeding problems
Support for the mother’s health and nutrition
PMTCT follow-up where needed
Early childhood
Ongoing support to exclusively breastfeed for sixmonths
Introduction of complementary feeds from sixmonths with ongoing breastfeeding
PMTCT follow-up where required
Ten steps for Successful Breastfeeding
1.Have a written breastfeeding policy that is routinely communicated to allhealth care staff.
2.Train all health care staff in skills necessary to implement this policy.
3.Inform all pregnant women about the benefits and management ofbreastfeeding.
4.Help mothers initiate breastfeeding within one half-hour of birth.
5.Show mothers how to breastfeed and maintain lactation, even if theyshould be separated from their infants.
6.Give newborn infants no food or drink other than breastmilk, unlessmedically indicated.
7.Practice rooming in - that is, allow mothers and infants to remaintogether 24 hours a day.
8.Encourage breastfeeding on demand.
9.Give no artificial teats or pacifiers (also called dummies or soothers) tobreastfeeding infants.
10.Foster the establishment of breastfeeding support groups and refermothers to them on discharge from the hospital or clinic.
Review of BFHI implementation
41% of facilities were accreditedas being Baby-friendly
73% of mothers initiatedbreastfeeding early
90% of mothers who receivedcounselling initiated BF early
Half were not breastfeeding at 10weeks
Not having enough milk
Baby didn’t want to BF
Advice from family member orhealth worker
Ten steps for Successful Breastfeeding
Have a written breastfeeding policy that is routinely communicated to allhealth care staff.
Train all health care staff in skills necessary to implement this policy.
Inform all pregnant women about the benefits and management ofbreastfeeding.
Help mothers initiate breastfeeding within one half-hour of birth.
Show mothers how to breastfeed and maintain lactation, even if theyshould be separated from their infants.
Give newborn infants no food or drink other than breastmilk, unlessmedically indicated.
Practice rooming in - that is, allow mothers and infants to remaintogether 24 hours a day.
Encourage breastfeeding on demand.
Give no artificial teats or pacifiers (also called dummies or soothers) tobreastfeeding infants.
Foster the establishment of breastfeeding support groups and refermothers to them on discharge from the hospital or clinic.
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BFHI: Strength and weaknesses
Strengths
Health care workers valuedrecognition of their effortsto promote breastfeedingand child survival
Weaknesses
Poor integration with othernewborn programmes(KMC, PMTCT) – resulted inmixed message
Internal monitoring systemswere weak
Lack of support afterdischarge
Critical success factors
Functional BFHI committees
Good management support
No rotation of staff
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Recommended Actions
Strengthen implementation
Integrate BFHI into a package of newborn care
Ensure that hospitals support continuedbreastfeeding – mothers to stay with illchildren
Strengthen breastfeeding support at PHCfacility and community levels
Kangaroo Mother Care
Complications of preterm birthaccount for 45% of newborn deaths
KMC facilitates skin to skin contact,promotes warmth, breastfeeding andgrowth and prevents infection
Infants can be discharged fromnurseries and hospitals much earlier
30% reduction in deaths for infantsbetween 1 and 2 kg
BUT many hospitals still do notprovide KMC
Elize van Rooyen, 2006
Limpopo Initiative for Newborn Care (LINC)
Integrated approach tonewborn care inhospitals
Integrates programmes:
BFHI, PMTCT, KMC,Newborn resuscitation,care of ill newborns
Practical guidelines andapproaches that localteams can use to improvenewborn outcomes
Where are the gaps?
Successful community strategies forpromoting breastfeeding
Existing community groups
Community mobilisationevents
Mass media
Home visits by peercounsellors and CHWs
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PHC Re-engineering and PHCOutreach teams
Establishment of PHC outreach teams includingCHWS
Key roles will be to provide a comprehensivepackage of MNCH services
Key roles of PHC outreach teams – supportingbreastfeeding
Supported by PHC facility services
Ensure that CHWs have skills and tools requiredto do this – and not too many other tasks
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Conclusion
The BFHI provides an excellent basis for supportingbreastfeeding as part of comprehensive newborncare.
The PHC re-engineering process provides theopportunity to ensure that all mothers are supportedto breastfeed their infants as a key component of apackage of MNCH health and nutrition services.
The basic interventions, programmes and tools areavailable.
Action and commitment from many stake-holderswill be required
Need to make breastfeeding promotion and supporteveryone’s business.
The right breastfeeding support
at the right time to
the right group
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Thank you.